The hiatus in this blog of the last couple of weeks resulted from me traveling a bit through southern Africa on business.
You should understand that, being a white South African male over the age of fifty, affirmative action and all the “-isms” of age, gender and race render me all but unemployable in this Rainbow Nation of critical skills shortages – notwithstanding my degrees and international experience in my field. So when work does periodically present itself I am compelled to grab it and to fiercely focus on the tasks that promise, for the time being, to maintain the temporal connection of body and soul. When money beckons I must then temporarily forego some of my other – more pleasurable and satisfying – pursuits such as blogging. And, much as I enjoy writing, it pays no bills and I have this expensive addiction to breathing which must be periodically slaked with cash – preferably lots of it – whenever possible. Hence my recent absence.
I am not so enamoured of driving as once used to be the case; my politically-incorrect car is an ageing brute that punishes its driver for forcing a few thousand extra kilometres out of its creaking carcass. But, in addition to providing a solid upper-body workout, such driving allows time to reflect on Life, the Universe and Everything and thereby provides some of the material which old Spearpoint then tries to convert into the approximations of pearls of wisdom that he seeks to muster in these posts.
During this journey I found myself mostly pondering on all the recent shocks of the astronomical price increases in food, fuel and other commodities around the world.
We’re all familiar with the price increases. Petrol and diesel prices threatening to push us back to the horse-and-buggy age; staple food escalations promising the prospect of global population decimation; real estate prices destined to shunt us all back into grass huts in a feudal economy; other commodities increasing to the point where the little baubles and the technologies which brighten up and buttress our otherwise drab lives are beyond reach; the threat of drastically higher electricity charges which promise a return not to the age of hurricane lanterns and candles – we won’t be able to afford to buy the oil – but to the age of rush lights and goose grease; the list goes on.
Trying to figure out why all of these events have come about in such an apparently short space of time has been an interesting exercise and has led me to some conclusions that are distinctly challenging.
We might as well face it: for a considerable period we have had it relatively easy. Ignoring, (for the sake of the point being made), the half or more of the world’s population that has always been too poor to afford to worry about the fibre in its diet (instead being more troubled with the grit, stones, twigs and other detritus in such food as may be available), the world has enjoyed a relatively benign time of late where the basics of life, plus a few luxuries, could be had whilst still having the prospect of putting some money aside for the odd rainy day or two.
Then, of course, (being human) we then proceeded to hurry, helter-skelter, to bugger up the nice little zone of comfort within which we found ourselves.
Finding the products of our technologies to be pleasant and convenient we then got greedy. We wanted more and, in that wanting, gave space to other greedy people who, for a price, were willing to provide us with more.
Let’s look at some of what we wanted in terms of food and fuels since these are the most immediate of our daily needs and desires.
- Better quality food – less grit, for a start – with brighter colours and more varied flavourings, artificial or not, which would enable us to differentiate our “lifestyle” from those less well off than ourselves (including our silly kid sister who was dumb enough to marry that throwback who digs ditches for a living).
- Greater quantities of food so that we could gorge ourselves three or four times a day rather than eating small amounts continually through the day as our bodies were designed to do when we were evolving as hunter/gatherers – thereby fostering the growth of global industries in slimming products and remedial medical healthcare.
- Faster food so that the tedious nature of the preparation and processing of cooked foods could be lessened.
- Ever greater supplies of power in the form of electricity because we didn’t want to wear lots of clothes around the house or work and also because the old wood-fired kitchen range was too dirty and too much hard work to clean every day.
- Even greater supplies of fossil fuels because we needed to power the electricity plants and to propel larger, faster vehicles of personal transportation which could give us a shirtsleeve environment in which to wait out the traffic jams on the way to and from work and the supermarket.
Lots of wants.
My point here is that we have ourselves to blame for many of the reasons behind high prices. Someone has to be paid to produce, package, store and deliver the objects of our desire. Our desires also open us to exploitation by those who would wish to manipulate and escalate those same desires in order to provide more so-called “choices” as a means of generating further sales and revenues by way of marketing and advertising.
But there are other ways in which we are subjected to ever increasing pricing which, when all is said and done, we have little control over.
Now, before I proceed any further, I need to stress a couple of things.
Firstly, I am not too different from the bulk of Western society in that I enjoy the products and services that have been created and made available to everyone who can afford them. I have even managed to be able to buy some of them. I also feel the occasional twinge of lust for the latest mobile phone or big hairy 4×4 – although one of the very few benefits of advancing age is the ability to exert some measure of control over those twinges and to refrain from impulsively either reaching into my hip pocket or signing some usurious agreement to hire the object of desire for a period way beyond the object’s value and practicality.
Secondly, within certain limits of taste and capability, I am just as capitalistic as the next man. I like to turn a profit – and the more the better. Admittedly, I am a small-time capitalist, never quite having managed to beat my conscience into the required degree of insensibility to be able to view my fellow humans merely as targets for plunder. I guess I must be a failure – although I do manage to get by. My sleepless nights are caused more by worrying about how I shall survive, sans pension etc., (don’t ask – it’s a long story, as the cricket said to the ant), rather than subconsciously stressing over the deep patina of tarnish building up on my soul.
My problem is not so much with the de-skilling of the past couple of hundred years or so – an inevitable consequence of the need to develop an increasingly complex society necessary to cater for the rank stupidity of humankind as it remorselessly breeds itself into global Ebola-like parasitical extinction.
My problem with the current situation regarding price increases in the very basic needs of life rests more with the fact that most of these increases are totally artificial and are motivated by the plain outright grasping greed of a relatively small number of individuals wishing to enrich themselves even more than they already are by further impoverishing the already poor and vulnerable.
There are a number of parties to this concerted “conspiracy” (don’t you just hate that word?):
- Governments seeking to ensure their national interests;
- Commodity and stock exchanges and their associated traders, speculators and brokers;
- The large wholesale, retail and distributive chains (increasingly often integrated under single ownership);
- Consumers – as both participants and victims.
Each of the above parties is motivated solely by greed and self-interest at the expense of others. Each is able to operate and gain by virtue of the fact that, whether we like it or not, the world is based upon the capitalistic models and theories developed and honed over the last few hundred years or so. Even former and current communist/socialist governments and ideologies have found themselves forced to modify their pretty theories in order to survive – in the case of mainland China to positively thrive – in the harsh world of capitalistic trade and business. Everybody wants to turn a buck.
However, capitalism – as with every other economic theory, I guess – contains within its corpus some fundamental flaws which, long-term, will probably render the entire edifice unworkable without some speedy rectification.
The main long-term problems with capitalism are, as I see it, the concepts of firstly, eternal economic growth and, secondly, charging prices based on what the market will bear at any given time.
These two fundamental underpinning ideas are, ultimately, unsustainable and will create the conditions under which capitalism will, sooner or later, fail unless modified.
- Untrammelled economic growth can only cause an eventual saturation of the marketplace – even allowing for provisions such as the inbuilt obsolescence of products and services (which, already, is a major feature of modern production and economic methodologies) and the enrichment of the entire population of the planet in order to provide sufficient markets for greater and greater production outputs (and which we are most certainly not seeing at present). There seems to be no inherent concept of reaching for and attaining a sustainable equilibrium.
- The idea of charging the very most that the end user of the products and services produced can afford can only result in the near- and long-term widening of the divide between the rich and the poor. Those at the lower end of the economic scale have little or no opportunity to accumulate anything from their labours since so much, if not all, of their incomes are utilised in acquiring just the basics of life – simple foods, rude shelter and public transport. Thus, the poor remain poor and, as such, are of little benefit to capitalism other than as a pool of cheap labour. Their poverty prevents their empowerment as producers and consumers of products and services and their value to the capitalist model is minimal. Even raising their wages accomplishes nothing due to the impact upon production costs and subsequent price rises.
Having said all that, let us now return to the “conspirators” in the current tidal wave of price hikes in fuel and energy.
The prime example of a government serving its own self-interests in recent times has been that of the United States creating (much as Nazi Germany did in the 1930’s) the conditions to explain and excuse their invasion of Iraq five years ago. In so doing they began the entire process of market uncertainty and price escalations in which we find ourselves today. Oil prices commenced their upward march towards the top of a hill of which no-one outside of the oil industry knows the height. In starting and maintaining an unwarranted war (“We’re prepared to fight for 100 years!”) the inevitable consequence was to shake the global oil market into pessimism and the resultant supply fears – even though, notwithstanding the predictions of the 1960’s and 70’s, there is, in fact, no shortage of oil in the world. Indeed, hardly a month goes by without some announcement of a major oil discovery somewhere on the planet.
The only real beneficiaries of the Iraq war have been the oil companies. Oh, yes – and the current oil industry-dominated US political administration.
Gee, what a coincidence.
De-stabilising the global oil market then gave others the chance to cash-in on the uncertainty.
Commodity exchanges, brokers and traders could then “legitimately” demand ever higher prices for the black gold on the pretext of supply uncertainties and the claimed natural balance between supply and demand based upon the old market maxim of charging whatever the market could bear.
This, of course, totally ignored the fact that, despite the best efforts of the OPEC oil cartel, oil supply then and now has never been under anything remotely approaching threat. Nor were oil production costs on the increase.
Traders and speculators were, in effect, given license to artificially generate and exacerbate a supposed crisis in oil for the sole purpose of increasing their turnovers, margins and personal commissions under the guise of serving the best interests of their stockholders.
Consider this:
- Several days ago a US Navy warship fired a few warning shots across the bows of a couple of (supposedly) Iranian speedboats.
- Immediately upon that news the price of a barrel of oil rocketed by $3!
Where was the threat to world oil supplies that merited a 2% increase in the oil price in the space of a couple of hours?
There was, of course, no justification – other than the traders and speculators grabbing a chance to further gouge the world for their own personal benefit.
We have seen similar situations recently when a refinery closes for a day or two because of bad weather. Or when a Nigerian pipeline gets looted or attacked by those who feel excluded from the national bonanza. As if a single locus of supply or transport is going to impact upon the needs of the entire world. In a time of plentiful supply and growing reserves known to be far greater than current production for the next fifty years.
Please. Don’t. Insult. Our. Intelligence.
The same applies to the traders of other commodities – particularly food. They have been only too pleased to hitch themselves to the coat tails of the oil traders and to take similar advantage.
Sure, the world’s population is growing and, yes, the new kids on the middle class block – the Chinese and the Indians – are, not surprisingly, wanting more and better food than they have had for the last couple of thousand years, as well as all the shiny toys that the West has been flaunting in their faces since the 1800’s. But, thanks to the Green Revolution of the past few decades, the world is not, in fact, short of food and we have the land and technology to feed many times the present global population. Properly set up and managed, just Zambia, Zimbabwe and Mozambique could, on their own, provide almost half the world with staple cereals.
On the pretence of a supposed food shortage, staples such as wheat and rice are traded and re-traded many times, each trade generating a profit for the traders until we have the crazy situation where, for example, rice has risen in price by at least 70% in the last three months and Thai rice farmers are having to put armed guards on their paddy fields.
Then there are the speculators who purchase large stocks of certain commodities (often in Third World countries) when prices are low – usually at harvest times when the market is glutted – and then hoard those stocks away from the marketplace until existing supplies diminish and prices rise in response. The use of foodstuffs and fuels as mechanisms of profiteering against the human right of access to affordable food is cynical and barbaric.
Contributing to the lunacy of the current price rises in commodities is the next group of “conspirators”, the large retail chains.
Without contributing one whit to the production of the foodstuffs or oil products they peddle, the retail chains can charge the consumer anything from 25% to 500% above cost for the doubtful privilege of distributing the goods to within reach of that consumer. (Real estate chains, for example, can’t do that but have been accused recently of deliberately and artificially inflating the asking prices of properties in order to increase the size of their commissions. The concept of charging whatever the salesman thinks the dumb schmuck in front of him might be stupid enough to commit himself to prevails everywhere). No wonder property prices now prevent first-time buyers from entering the market and forcing people away from their ancestral roots to seek survival in the global urban migration.
Perhaps it might not be so grotesque were these chains to pay their workers over the legal minimums; or to employ people on a basis other than casual and temporary; or to stop using their commercial volume purchasing advantages to coerce farmers and independent distributors through restrictive practices into accepting prices which then render those businesses marginal.
Matters are worsened when one considers the fact that these chains spend many millions (Rands, Dollars – it doesn’t matter) advertising in the print and electronic media with the constant and perennial claims of being the cheapest and offering the greatest savings to the consumer.
Such claims would only be justified if retail prices were not the result of price fixing and collusion between the wholesalers and retailers, as well as between the retailers themselves. Recent investigations in Australia, Britain and South Africa indicate that price fixing is rife and may, in fact, be prevalent – especially through the good old “recommended retail price” mechanism.
The final party to the “conspiracy” of artificial prices is the consumers themselves.
Consumers are their own worst enemies. Motivated by their own personal greed, stimulated by enticing advertising, too many consumers will willingly pay whatever is asked. Their desire to have whatever it is that they are desirous of feeds the concept of being allowed to charge whatever the market can bear. They have forgotten the old days of the village market where prices were negotiated to the satisfaction of both buyer and seller. If neither party was happy with what was being offered then that party could decline to trade and depart the scene.
A high street supermarket, for example, is nothing more than a village marketplace for the local community (many such supermarkets, in fact, claim such a heritage for purposes of brand identification). But because a supermarket has got pretty displays, clean floors, banks of glittering refrigerators and piped Muzak, people have been intimidated into thinking that they are no longer permitted to haggle. The price tag on a shelf is nothing more than an indication by the retailer of what sort of offer he is prepared to consider for that particular item. If the consumer accepts that tag then that is what he is offering and the retailer is only too happy to accept both the offer and the settlement.
So, although the consumer is all too often the victim of artificially high prices, he is also stupid not to realize the power at his command were he to challenge the exorbitant prices confronting him and to make an amended offer. If the retailer doesn’t like the offer he can ask you to leave his premises and thereby lose a sale. If sufficient consumers likewise challenge the retailer’s overly high margins that retailer would soon have to re-consider his position or face the prospect of going out of business.
The consumer as a group also fails to realize that, if push came to shove, he could forego one or two meals or delay by a few days or weeks the purchase of that washing machine/fridge/lounge suite/car as a way of demonstrating his power to the retailers. Aside from the health and moral benefits to be had, the temporary drop in sales for retail chains could create sweaty brows and an increased consumption of antacid tablets sufficient to bring about a re-consideration of extorting monstrous margins in favour of reasonable returns within a stable price environment.
I do not know the answers to solving the present crisis in food and fuel prices. But I do know that we need to do something to curtail and control the excesses of what is an otherwise workable system.
Capitalism needs – desperately – to find a path away from the boom and bust short-term maximum gratification of the profit motive. Sustainability and eventual equilibrium needs to be achieved so that the one can profit but not at the expense of the other.
Additionally – and equally desperately – the concept of pricing to what the market can (only just) bear needs to be adjusted to one where prices are directly related to fixed and fair margins over the cost of production.
Only once such equity is achieved can capitalism then be justifiably linked to democracy.
Money could still be made in large enough amounts to continue attracting the interest of the intrepid. But we must also find a way to enable the less intrepid to survive in relative comfort and security.
Spearpoint.
27 April 2008